Is LinkedIn treated as a first-class channel?
Yes. Third i publicly documents LinkedIn as one of the supported integrations in its onboarding and integration guidance.
LiveAd platforms
LinkedIn Ads
Pull B2B campaign performance into the same optimization layer as the rest of your media.
LinkedIn Ads is included in Third i's publicly documented connector set, helping teams compare B2B paid social performance with search, paid social, and analytics signals in one place.
Connector value
Unified analysis, recommendations, and reporting from one data layer
Bring B2B paid media into the same reporting and recommendation stack.
Eliminate separate manual rollups for LinkedIn performance reviews.
Support cross-channel optimization decisions from one operating layer.
Use cases
- Review account and campaign efficiency alongside other media sources.
- Identify where LinkedIn belongs in broader budget allocation decisions.
- Keep agency reporting consistent across B2B and B2C channels.
Supported workflow
Step 1
Connect LinkedIn during onboarding.
Step 2
Sync performance data into Third i's reporting layer.
Step 3
Use AI-led analysis to compare platform effectiveness and next moves.
Why teams use it
Bring B2B paid media into the same reporting and recommendation stack.
Eliminate separate manual rollups for LinkedIn performance reviews.
Support cross-channel optimization decisions from one operating layer.
FAQ
Can agencies use this across multiple channels?
That is the intended positioning. Third i emphasizes unified reporting and cross-channel performance analysis.
Sources